Teaser Creation and Integration Guide

A teaser is an ad that comprises a title, description, and image. The concept of ‘Native Ads’ is also used to describe the format, which includes banners and push notifications. Typically, a teaser includes a hyperlink to an additional page or website of the advertiser, which can be visited by clicking on the image.

Ad Placement Creation

Before creating an ad placement, you need to register as a webmaster. You can register on Affilight’s landing page by yourself or our manager can register you by request.

To create an ad placement, click the button New Ad Placement.

Teaser Creation and Integration Guide
Section New Ad Placement

Settings of ad placement

Give a name to the ad placement. For example, we will name our ad New Teaser.

Teaser Creation and Integration Guide
Name of Ad Placement

IAB categories is a required setting. You must specify one or more categories to which the platform belongs, as the IAB category is essential for precise targeting.

Teaser Creation and Integration Guide
Website category

If you are having trouble choosing a category, consider selecting “IAB24 – Uncategorized Mix Content” or “IAB1 – Entertainment (video, music)” as they are broadly defined. If the platform contains sexually explicit content, choose “IAB25-3 – Pornography, videochats, erotica”. Note that only ads for adults will be shown on the platform in this case.

Note: It is recommended to set no more than 10 categories.

If you have selected “IAB25-3 – Pornography, videochats, erotica” do not select any other categories.

Teaser Creation and Integration Guide
Website IAB categories

You can also block categories of advertised offers in a similar way to how you set the website IAB categories.

Teaser Creation and Integration Guide
Block website IAB categories

Ad inventory

Select Teaser.

Teaser Creation and Integration Guide
Section Ad Inventory

By default, automatic settings are set, in which the ad tag selects the best place for ads, the appropriate style, and the number of ads.

Teaser Creation and Integration Guide
Automatic Settings

To configure the teaser on your own, you need to deactivate the automatic operation of the <body> tag.

In the “Element’s ID for teaser block placing” field, enter the ID of the element in which the ad block will be placed on the site. This is necessary so that when the script is further integrated, the teaser is displayed in the desired location. When the identifier is not specified, the ad unit is inserted at the end of the page, before the closing tag.

If you don’t know what a container ID is, check out this article.

Teaser Creation and Integration Guide
Element’s ID

You can also choose the number of teasers and blocks in which they will be displayed on the site page. By default, 2 blocks are set, each containing one teaser.

Teaser Creation and Integration Guide
Ad Number

In the “Open in new tab” field, one of the options is marked: “Same window” or “New window”. Depending on the choice, the advertiser’s website will open as needed after clicking on the teaser. We recommend choosing the “New Window” method.

Teaser Creation and Integration Guide
Open in the tab

For a teaser, you can set the size of the padding, spacing, and background color between ad units.

Teaser Creation and Integration Guide
Ad Units Style

Also settings for borders, title and text of teasers are set.

Teaser Creation and Integration Guide
Text Style

Offer list

Select Smartlink.

It is a link that automatically selects the offers by a number of parameters. This way of monetization is one of the most convenient and easy to use. Particular offers or verticals can be set up (or blocked) by an Affilight manager on your request.

Teaser Creation and Integration Guide
Offer List


Trafficback URL is important for traffic and restrictions settings. If we didn’t find ads for a user or we couldn’t accept, for example, desktop traffic then some users see a page 404. If you want to avoid that, specify a page of your website or another ad network as a trafficback. Anytime our system can’t find a suitable ad or a show was blocked, your traffic will be redirected to trafficback and you lose nothing.

Besides, you can add specific parameters in your trafficback. Some networks ask to send them additional information. In our system you can use the following parameters:

  • {QUERY} is a keyword. A title of the page is used in the popup script as a keyword by default.
  • S1S2S3 are additional parameters. How and when use it you can read below.

If you use third-party affiliate tracker then it makes sense to set up Postback. If you need any help, ask our managers to set it up for you. Most publishers don’t need to fill it. You can find a detailed statistic about your traffic in the section Stats.

Later we will tell you in detail about setting Postback URL and Trafficback URL.

When all the data is entered, click Create.

Teaser Creation and Integration Guide
Integration Section

How to Add Teaser Script on Your Website

After the banner script was created, it must be added to a website. Go to the Connection section and copy the link of the script. The code is used for a “complex” setting.

Teaser Creation and Integration Guide

Placing the script on the site is similar to the algorithm that is used for banners. You can find the complete connection instructions here.

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